Logo positions Banker Steel at the top of the industry
When Banker Steel needed a new logo, they wanted it to accomplish two things. First, it had to leverage the name that was well known in the industry. And second, the logo needed to give an immediate first impression of strength and professionalism to position Banker as a top-tier steel fabricator. This was important given the high-profile projects and clients that they were pursuing...in an industry with many less-than-reliable competitors.